✔ Engaging Displays – Customers browsed longer, found add-ons easily, and spent more, even on 'old stuff'.  (Velda's response) 

✔ Streamlined Customer Service – Faster checkouts and strategic merchandising ensured seasonal sell-through. (Velda said) 

✔ Organised Supplies – Saving time, preventing over-purchasing, and improving workflow. (Velda's reported efficiency)

These Merchandising Methods maximise resources and work within real-world constraints.

All I've ever wanted to do is to help people make the most of what they have. My training, experience, and working with retail dealer networks for 40 years has motivated me to find a quick, easy, and effective way to change how shoppers see independent retailers' products.   GOODS TO BE SOLD MUST FIRST BE SEEN.  HOW ARE SHOPPERS SEEING YOUR GOODS?  YOU HAVE 100% CONTROL OF DISPLAYS.

Linda McKendry

With 40+ years in merchandising, display, and design, I help independent retailers maximise sales by making the most of what they have. I’ve also trained franchisees and dealer networks for major corporations—bringing big-brand strategies to independent businesses. My current clients refer to me as "Old, but good!" So I am a four seasons girl. Lots of experience consulting, instructing, and public speaking on the Science and Art of Merchandising and Display as it applies to point of purchase. Yours!

Download your copy today. Read. Make notes. Apply to your products and use it as a resource for your employees. 

All the key points, illustrations, and how everything increased Velda's sales by 70% in three years is proof that these merchandising methods work. Whether you use them in small ways throughout your store over a period of time, or make a major overhaul to your entire store, the change will get attention! 

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